Review the resources on SWOT and TOWS analyses, then complete the following:
- First, decide which company you are going to use for your final project from the following list:
- Perform a TOWS analysis of the company. This should accomplish the following:
- Identify threats to the organization and opportunities in the external environment that the organization can capitalize on.
- Identify the strengths and weaknesses in the organization. What does it do well? What could it do better?
